Geno kicked off a new philanthropic program during the 2015 NFL season, called “7 Sunday Heroes,” at the Jets’ season opener against the Browns. The program crafts a unique game experience during the Jets’ seven Sunday home games for kids in need served by Boys and Girls Clubs and other youth development organizations. Each Sunday Hero selected through the program receives two tickets to a designated Jets home game, a special postgame meet-and-greet with Smith, an autographed Geno Smith Jets jersey, and other merchandise.